BBC Introducing… Amplify Event in October is the Must-Go For Music Lovers

Sep 20 2017 BY bespokemag

In celebration of 10 years of BBC Music Introducing, Amplify, a new music business event that is the biggest of its kind in the UK. The event boasts over 100 sessions with 250 different speakers and will include big music names such as Chase & Status, Melanie C, The Libertines, Annie Mac, MistaJam and many more.

Tickets are now available costing £26 for the weekend, with group discount tickets available for schools, colleges and universities. Virgin trains are also offering discounts to ticket holders travelling to London. BBC Introducing Presents Amplify takes place 6th – 8th October 2017, tickets and info –




Sessions include:

The Journey Stage in association with AWAL:
Headline sessions from some of the biggest artists around, looking back at how they got their big break and giving aspiring musicians their insider tips. Newly announced to the line-up are: Chase & Status, Melanie C, Katie Melua, Marika Hackman, Nina Nesbit, JP Cooper and Rae Morris. They join artists already announced: The Libertines, Blossoms, The Courteeners, Hurts, Frank Carter, Becky Hill, Bugzy Malone, The Hunna and Ray BLK.

The Industry Sessions powered by SoundCloud:
Spread across 9 theatres, these discussions and hands-on workshops offer an insight into key elements of the music industry, such as How to Get Your Music on the Radio, How to Get Gigs and Music Manger Masterclasses from artist managers including Tara Richardsonmanager FoalsJamie Obornemanager The 1975Peter McGaughrin, manager Everything Everything.

A team of BBC DJ’s will be hosting sessions across the 3 day event, chatting to artists and talking about their own music journeys. These include Annie Mac, Jo Whiley, Steve Lamacq, Annie Nightingale, Huw Stephens, MistaJam, Jamie Cullum, Phil Taggart, Bob Harris, Danny Howard, Tom Robinson, DJ Target, Twin B, Monki, Abbie Mcarthy, Sophie Little, Georgie Rogers and Yasser.

Steve Lamacq’s Demo Bag:
A chance for you to hand your demo over to BBC Introducing DJ’s Steve Lamacq and Huw Stephens who will listen and critique your demo there and then!

“In 2011, an 16-year-old Jake Bugg turned up to a BBC Music Introducing masterclass with some homemade cheese and pickle sandwiches and a load of demo CDs. He had a couple of really good songs even back then, so we played him on my show and the rest, as they say, is history”. Steve Lamacq

Grime is the New DIY:
Amplify hosts some of the leading experts from the UK’s biggest music genre right now – including Alex Boateng – Island RecordsAmber Davies – Warner ChappellAlex Griffin – GRM Daily.

How to Get A Gig:
Agents and promoters discuss how to get on a line-up – including Steve Tilly – Kilimanjaro LiveMattBates – Primary Talent AgentJon Mcidowie – Reading & LeedsBeckie Sugden – X-Ray Touring.

BBC Music Introducing Feedback Centre:
Meet with a host of BBC Music Introducing DJ’s, producers and industry staff, with tips and advice on how to make your break as well as the chance to have your demo listened to.

The Bandstands in association with Sentric Music: Continuing their tradition in showcasing unsigned talent, Introducing Bandstands will feature the next generation of new talent as well as offering ‘open mic’ sessions, too.

Vinyl Marketplace: Hosted by ERA, the team behind Record Store Day, Vinyl Marketplace has stalls from record shops the country.

Tim Etchells, Managing Director of SME London, said: “It’s never been harder to break into the music industry than right now – people don’t know how to get their music heard or where to go for expert advice. That’s why we’ve created Amplify, to guide people through the minefield and help them grab that big break. 

“Never before under one roof have the key industry makers and breakers been ready to sit and listen to music and questions in this way. It’s a truly unique offering that no one who dreams of making it should miss. BBC Music Introducing has been responsible for breaking household names, they are the perfect partner and I’m really excited about discovering the next big talent at Amplify.”

Bob Shennan, Director of BBC Radio & Music, said, “BBC Music Introducing has been discovering and supporting the best new artists in the country for the past 10 years, and we are excited to be bringing all the best music industry experience and knowledge under one roof at Amplify this year.”

Radio 2 DJ, Jo Whiley said: “As anyone who has listened to my shows on Radio 1 or Radio 2 knows, I am passionate about giving up-and-coming musicians the chance to get heard and break into the mainstream.  From a 19-year-old Adele doing her first performances, to seeing Coldplay taking their initial steps towards superstardom and the emergence of Biffy Clyro, I feel privileged to have been at the beginning of so many journeys.